I’ve written often about how important it is for writers to blog.
If you want to crush it you just have to build your audience. But writing good blog copy can be hard hard work. Have a look at this fantastic infographic that summarises the 11 essential ingredients every blog post needs.
If you haven’t started your blog yet, then get cracking! It’s the 3rd of January already. A blog should be part of your writing plan for 2014.